All workE-commerce
Marl
Online store
An online store for a small ceramics studio in Asheville, North Carolina: home page, product page with a 3D view, checkout and mobile.
Self-initiated project. Marl is a fictional brand, and its products and prices are illustrative.
- Type
- Self-initiated
- Year
- 2026
- Role
- Store design and 3D product renders
- Stack
- HTML, CSS, Three.js
Challenge
Handmade pieces are hard to sell online. Every glaze comes out a little different, photos rarely show a shape from all sides, and a small studio can’t reshoot the whole range every season.
Approach
Every product image is rendered in 3D from the same set of models, so a new glaze is a new texture rather than a new photo shoot. On the product page you can turn the piece and switch glazes. Checkout fits on one page, with a gift option and free shipping shown before you pay.
What we designed
- Home page with collections by category
- Product page with a 3D view and glaze options
- One-page checkout with gift and delivery options
- Mobile product page with a sticky add-to-cart button
